This page explains our approach to privacy on our website (https://www.thefireside.co.uk/) and how it affects you.

The following applies to this website:

  • We collect anonymous usage statistics about your visit, for example which of our pages you viewed.
  • Some third parties like Facebook and Twitter may know you visited this website, if you use their services. We can’t control them but we don’t believe this knowledge poses a threat to you.
  • If you share personally identifiable information with us we never share it with others without your explicit permission.
  • We never share your data with third parties unless it is to help us deliver our own services.

Cookies

Like most websites today, we use cookies. Cookies are small pieces of data that websites store in their visitors’ web browsers. Other technologies, including data we store on your web browser or device, identifiers associated with your device, and other software, are used for similar purposes. In this policy, we refer to all of these technologies as “cookies”. Cookies help to improve our services and give you a better experience. For example, they can show us which pages people visit most often, and which are not getting as much attention. If you wish to block cookies you can do this in browser settings; and you can learn more about cookies and how to block them here.

Website Compliance

We regularly review the https://www.thefireside.co.uk/ for GDPR (General Data Protection Regulation) compliance and make updates as appropriate. The website uses the HTTPS (secure hosting) protocol and is also otherwise compliant.

Emails

If you provide us with your email address we may send you emails, generally in reply to specific enquiries. You can opt out of any of this communication at any time.

We will never provide your personal information or email address to any third parties except where they are specifically required by law.

Facebook, Instagram and other social networks

These services provide social buttons and similar features which we use on our website – such as the “Like” and “Tweet” buttons.

To do so we may embed code that they provide and we do not control this ourselves. To function, their buttons generally know if you’re logged in. We do not have any access to that information, nor can we control how those networks use it.

Social networks therefore could know that you’re viewing this website and provide targeted advertising on other sites.

Google Analytics

We measure visitors to our website using Google Analytics (GA).

By default, Google Analytics captures data like:

  • Page Information
    • URL – the URL of the page the user is viewing
    • Title – the title of the page the user is viewing
  • Browser Information
    • Browser name – the browser the user is using
    • Viewport or Viewing pane – the size of the browser window
    • Screen resolution – the resolution of the user’s screen
    • Javascript enabled – whether or not the user has Javascript enabled
  • User Information
    • Location – this is derived from the IP (Internet Protocol) address where the hit originated.
    • The IP address itself is not available in GA as it is personally identifiable information (PII) which violates the terms of Google Analytics.
    • Search – search terms used to find the site
    • Language – derived from the language settings of the browser

All of this information is anonymous i.e. we don’t know who you are; just that somebody visited our site.

The information we collect from GA helps us understand what parts of our sites are doing well, how people arrive at our site and we use this information to make our website better.

Any data collected by GA that is associated with cookies, user identifiers or advertising identifiers is retained for a period of up to 26 months.

You can opt out of Google Analytics if you wish.

Google Maps

This website uses Google Maps to visually present geographical information. Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

When you use Google Maps, information about the use of this website, including your IP address, is transmitted to, and stored on a server belonging to Google in the USA. By using this website you confirm that in this regard you are in agreement with the recording, processing and use of your automatically collected data by Google, one of its representatives, or third-party suppliers.

The terms of use for Google Maps can be found under Terms of Service for Google Maps.

It is possible to simply deactivate the Google Maps service and thus prevent the transfer of your data to Google by deactivating JavaScript in your browser. However, in this case you will be unable to use the map view.

Things you can do

You have legal control over your personal data, and so you may at any time:

  • get a copy of any personal data we hold about you
  • have any incorrect, inaccurate or incomplete data corrected
  • ask that personal data be erased when it’s no longer needed
  • ask that your data is not used for marketing purposes

If you need to do so then please get in touch with us using the details below.

If you have any questions about this privacy policy or your personal data, please email info@thefireside.co.uk or by mail to The Fire Side, Main Street, West Linton Peeblesshire EH46 7EA